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Bringing Clarity to Wealth Creation and Preservation

At Lucid Investments, we understand that true wealth management transcends mere financial transactions. It represents a partnership built on shared values, aligned philosophies, and mutual respect. Our approach is founded on the principle that investment clarity leads to confidence—and confidence leads to enduring prosperity.

Our Services

We exist to transform complexity into clarity for high-net-worth individuals who demand sophisticated investment solutions without unnecessary complexity. As we await our FSP license, we are meticulously crafting investment strategies that will preserve your legacy while creating opportunities for sustainable growth.
Each service offering represents our commitment to bringing lucidity to wealth management through transparent processes, customised strategies, and unwavering dedication to your financial success.
Our approach recognises that significant wealth demands significant expertise, delivered with discretion and precision.

Unit Trusts

Strategic allocation across diverse asset classes designed to preserve and grow wealth through market cycles. Our meticulously selected unit trust offerings provide established investors with institutional-grade access to both traditional and alternative markets, optimized for long-term capital preservation and sustainable returns.

Bespoke Portfolios

Tailored investment solutions crafted for sophisticated investors with unique wealth objectives. Our bespoke portfolio service combines rigorous analysis with personalized attention to create investment structures that align precisely with your financial philosophy, risk parameters, and legacy aspirations.

Family Office

Comprehensive wealth stewardship extending beyond investment management to encompass the full spectrum of financial complexity. Our Family Office service provides affluent families with sophisticated solutions for wealth transfer, estate preservation, tax efficiency, and philanthropic legacy—creating order from complexity and clarity from uncertainty.

DFM Services

Disciplined, systematic investment frameworks managed with institutional precision. Our Discretionary Fund Management approach delivers consistent performance through evidence-based methodologies, strategic rebalancing protocols, and transparent reporting—allowing you to benefit from our expertise while maintaining comprehensive oversight.

Let the Journey Begin!

Meet the people who make it all possible, learn about their skills and experience, and see why they're passionate about what they do.
Co-Founder of Lucid Lloyd Priestman

Lloyd Priestman

Co-Founder
Co-Founder of Lucid Justine Brophy

Justine Brophy

Co-Founder

Frequently asked questions

Lucid Investments is a sophisticated wealth management firm specialising in providing clarity and strategic direction for high-net-worth individuals and families.

Our approach combines analytical rigor with personalised service to deliver investment solutions that preserve and grow significant wealth across market cycles and generations.

We are in the advanced stages of our FSP (Financial Service Provider) licensing process. While we anticipate approval in the near term, we cannot provide a specific commencement date until regulatory requirements are fully satisfied. We invite you to register your interest via our contact page for priority notification once our licensing is finalised.

Our leadership team brings over 40 years of combined experience in wealth management, with particular expertise in serving high-net-worth individuals. Our principals have navigated multiple market cycles, including significant market dislocations, providing them with invaluable perspective on capital preservation and wealth creation strategies in diverse economic environments.

Our team holds all necessary professional qualifications, including CFP® (CERTIFIED FINANCIAL PLANNER™), CFA (Chartered Financial Analyst), and advanced degrees in finance and investment management.

Additionally, we are in the process of securing our FSP license, which is the regulatory requirement to provide financial services in South Africa. All client engagement will commence only after receiving full regulatory approval.

Our distinction lies in three fundamental areas:

First, our unwavering focus on bringing clarity to complex financial matters through transparent communication and methodical processes.

Second, our customised approach that recognises the unique circumstances of each client rather than defaulting to standardised solutions.

Third, our disciplined investment methodology that prioritises capital preservation while seeking opportunities for strategic growth across diverse market environments.

Our investment philosophy is anchored in empirical analysis, strategic diversification, and risk-adjusted returns. We believe that meaningful wealth management transcends conventional market timing and simplistic asset allocation formulas. Instead, we focus on identifying structural inefficiencies and strategic opportunities that align with each client’s specific wealth objectives, time horizons, and risk parameters.

Our risk management framework extends beyond traditional volatility measures to address the multidimensional nature of investment risk. We employ advanced correlation analysis and scenario modeling to identify potential vulnerabilities within portfolio structures. This approach systematically addresses liquidity constraints, structural imbalances, and concentration factors through strategic diversification, asymmetric positioning, and dynamic rebalancing protocols.

While we evaluate each client relationship individually, our investment solutions are typically structured for clients with investable assets exceeding R10 million. This threshold allows us to implement the sophisticated strategies and personalised attention that define our approach to wealth management.

We provide four core service offerings:

Unit Trusts, offering strategic allocation across diverse asset classes;

Bespoke Portfolios, delivering tailored investment solutions for unique wealth objectives;

Model Portfolio/DFM Services, providing disciplined, systematic investment frameworks; and

Family Office services, encompassing comprehensive wealth stewardship beyond investment management.

Our Unit Trust offerings provide established investors with institutional-grade access to both traditional and alternative markets. We meticulously select and monitor these investments to ensure alignment with our rigorous standards for risk management, performance consistency, and strategic fit within broader portfolio structures.

Our Family Office service provides affluent families with sophisticated solutions extending beyond investment management to encompass wealth transfer, estate preservation, tax efficiency, and philanthropic legacy.

This comprehensive approach addresses the full spectrum of financial complexity, creating order from complexity and clarity from uncertainty for multigenerational wealth.

Client communication is tailored to individual preferences, with formal portfolio reviews conducted quarterly at minimum. Beyond scheduled reviews, our team maintains proactive communication regarding significant market developments or changes in portfolio positioning.

Our reporting combines comprehensive performance metrics with clear, jargon-free analysis of positioning and strategy.

Our investment methodology includes comprehensive scenario analysis and contingency planning to prepare for various market environments. When significant shifts occur, our investment committee implements predetermined protocols to assess portfolio implications and determine appropriate adjustments. This disciplined approach prevents reactive decision-making while ensuring portfolios remain aligned with long-term objectives despite changing market conditions.

Absolutely. Effective wealth management often requires collaboration across multiple professional disciplines. We regularly coordinate with clients’ existing advisors to ensure alignment across tax planning, estate considerations, business interests, and other dimensions of wealth. This collaborative approach creates a cohesive strategy that addresses both investment performance and broader wealth objectives.

Our fee structure is transparent and aligned with client interests.

We typically employ an asset-based fee model that eliminates conflicts associated with commission-based approaches. The specific fee schedule is determined by service level, portfolio complexity, and total assets under management. All fees are fully disclosed and discussed prior to engagement to ensure complete clarity regarding the value proposition.